georgeboutilier’s posterous

An Interactive Creative Director in New York City 
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visualization

 

The Last Bus Home.

In the weeks before the M.T.A. vote on proposed cutbacks artist Jason Logan and Miranda Purves an editor at Elle, spent a lot of time on the buses and subways and met people whose jobs or health depended on their routes; many — and it seemed often those most dependent — were unaware that their means of transportation could disappear.

Drawn to this phenomenon of people, behaving for the most part civilly, getting from here to there, side by side. They wanted to find some way to convey the less tangible costs of service cuts and fare hikes. 
Here is a visual expression of their observations (pdf), large X’s are adults; small x’s are children.

http://graphics8.nytimes.com/packages/pdf/opinion/LOGAN_WEB_1200REV3.pdf

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Visual Sign Universe

The Visual Sign Universe (VSU) was a response to a commission from the advertising agency DDB España to enhance their Sign Bank: an analytical tool that monitors social trends and groups them in terms of various categories (Wellbeing, Values, Tension, Technology, Youth, Heroes...)

The VSU fulfils a dual function: first, it facilitates the analytical work of planners and copywriters in identifying and classifying new trends that affect society and its forms of consumption, and second, it is a powerful tool of communication between the agency and its clients, useful for explaining the creative process, or part of it, from the idea through to its connection with social trends.

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World Builder: the Future of Interacting with Holographic Tools - information aesthetics

This award winning short was created by filmmaker Bruce Branit, widely known as the co-creator of '405'. World Builder was shot in a single day followed by about 2 years of post production.

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